A single unmonitored production feature can burn through $10,000 in a weekend. One engineering team discovered this when their new âsmart replyâ featureâlaunched on Fridayâgenerated 4.2 million output tokens by Monday morning. Without real-time monitoring, they had no warning until the invoice arrived. This guide will show you how to build cost observability that catches these surprises before they become budget disasters.
Traditional monitoring focuses on latency, uptime, and error ratesâmetrics that impact user experience. But in the age of LLMs, cost per token is equally critical. A 50ms latency improvement means nothing if it costs you $50,000 more per month.
The challenge is that token costs are invisible until billed. Unlike database queries where you can see row counts and execution plans, LLM calls are black boxes. You get a response, but the token burn happens behind the API curtain. This invisibility creates several risks:
Feature creep: A prompt that starts at 500 tokens can balloon to 2,000 tokens as engineers add context, examples, and instructions
User behavior spikes: A viral feature or bot traffic can multiply your volume 10x overnight
Model upgrades: Switching from GPT-4o-mini to GPT-4o increases costs 33x for the same request volume
Retry storms: Poor error handling can multiply costs by 3-5x through redundant calls
Real-time observability transforms token spend from an accounting surprise into a manageable engineering metric. You can attribute costs to features, detect anomalies instantly, and make informed tradeoffs between capability and cost.
Raw API logs are too granular for business decisions. You need to aggregate by feature or product surface area to understand which capabilities are driving spend.
Aggregation dimensions:
Feature name (e.g., âsummarizationâ, âcode-reviewâ, âchat-assistantâ)
Endpoint or route (e.g., /api/v1/chat, /api/v1/summarize)
Environment (dev, staging, prod)
Model family (GPT-4, Claude 3.5, etc.)
This allows you to answer questions like: âIs our new RAG feature costing us more than itâs worth?â or âWhich customer segment is burning the most tokens?â
The difference between a manageable AI feature and a budget disaster often comes down to visibility. When you can see token burn in real-time, you shift from reactive cost accounting to proactive cost engineering.
Consider the economics: A single gpt-4o request processing 1,000 input tokens and generating 500 output tokens costs approximately $0.0125. Scale that to 100,000 requests per day, and youâre spending $1,250 dailyâ$37,500 per month. A 2x spike in output tokens (to 1,000) doubles that to $75,000/month. Without monitoring, you only discover this when the invoice arrives.
Real-time monitoring enables three critical capabilities:
1. Immediate Cost Attribution
When your âsmart replyâ feature starts burning through tokens, you need to know which feature, which team, and which prompt version is responsible. This requires tracking at the API level with feature tags, not just provider invoices.
2. Automated Anomaly Detection
A sudden 3x increase in token usage at 2 AM on Saturday should trigger an alert before Mondayâs standup. Effective monitoring compares current spend against historical baselines and flags deviations immediately.
3. Informed Model Selection
The pricing gap between models is dramatic. gpt-4o-mini costs 33x less than gpt-4o for input tokens ($0.15 vs $5 per 1M). Real-time cost tracking lets you validate whether the quality improvement justifies the expense for each use case.
Even well-intentioned teams make these mistakes that undermine cost observability:
Pitfall 1: Relying on Provider Billing Dashboards
Provider dashboards show total spend but lack granularity. You canât see which feature drove cost, which user triggered it, or whether it was a retry storm. By the time you see the spike, the damage is done.
Pitfall 2: Sampling Instead of Full Instrumentation
Some teams log only 1% of requests to âsave on logging costs.â This destroys anomaly detectionâyouâll miss the 100x spike that hits the unlogged 99%. Every LLM call must be tracked.
Pitfall 3: Ignoring Input Token Costs
Output tokens get attention because theyâre visible in responses. But input tokensâespecially with large context windows or RAG systemsâcan dominate costs. A 10,000-token system prompt multiplied across thousands of requests adds up fast.
Pitfall 4: Static Thresholds
Setting a fixed daily budget alert ($1,000/day) ignores natural traffic patterns. Tuesday might be 3x higher than Sunday. Effective monitoring uses dynamic baselines that account for time-of-day and day-of-week patterns.
Pitfall 5: No Cache Hit Tracking
Prompt caching can reduce costs by 50-90%, but only if you measure it. Teams that donât track cache hit rates canât optimize their cache strategy or verify theyâre getting the expected savings.
Effective cost observability transforms token spend from an unpredictable expense into a controlled engineering metric. The three-layer approachâinstrumentation, aggregation, and anomaly detectionâprovides the visibility needed to prevent budget disasters and optimize spend.
Key takeaways:
Instrument every call: Missing data cannot be reconstructed
Track input and output: Both contribute significantly to costs
Use dynamic baselines: Static thresholds miss pattern-based anomalies
Attribute to features: Know which capabilities drive spend
Alert immediately: Hours matter when costs are compounding
The pricing data shows dramatic differences between modelsâgpt-4o-mini costs 33x less than gpt-4o for input tokens. Real-time monitoring validates whether premium models deliver proportional value for each use case.
Start with basic instrumentation today. You canât optimize what you canât measure, and in the world of LLMs, measurement must happen in real-time, not after the invoice arrives.
The following examples show how to instrument LLM calls with cost tracking. This wrapper captures all necessary metrics and streams them to an observability backend.
Real-time cost observability is not optionalâitâs essential infrastructure for any production LLM application. The combination of instrumentation, aggregation, anomaly detection, and alerting transforms token spend from a budget risk into a controlled engineering metric.
Start today:
Wrap every LLM call with cost tracking
Stream metrics to your observability platform
Set up basic alerts for volume and cost spikes
Build dashboards to visualize trends
Create runbooks for common scenarios
The cost of monitoring is negligible compared to the cost of a single unmonitored weekend.